Tag Archives: Plus size fashion
Skin Tone Colour Wheel

Fashion to suit your skin tone

Fashion to Suit Your Skin Tone

Choosing fashion for your skin tone

No doubt you already know how important it is to dress for your shape, but do you give any consideration to dressing according to your skin tone?
It’s more important than you might think – wearing the wrong colours for your skin tone can make even the healthiest complexion look sallow or ‘off’, whereas choosing colours that compliment and flatter your skin can really improve your overall look and give you lots more confidence! Fashion is about colour, texture and shape.

Where to start with your skin tone

So where should you start? First, you need to work out whether your skin tone is warm or cool – not sure? Try these tests…

Look at the colour of your veins!

In bright, natural light, look at the veins on the inside of your wrist. If they are mostly blue, then you probably have a cool skin tone, mostly green suggests a warm skin tone. (If you see a mixture, you probably have neutral skin tone – so you’re one of those lucky people who can carry off any colour they like!)

Look at your hair colour.

Your natural hair colour is often a good reflection of your skin tone. Red Heads, Yellow Blondes and lighter brunettes are usually a sign of warm skin tone, while black, silver and ash tones often go hand in hand with cooler skin tone. Still confused? If you’re not sure, head to your nearest make up counter and ask them to help (you may be able to bag yourself a few cosmetics freebies in the process!)

So what does it mean?

Once you know your skin tone, here’s how to apply it to your wardrobe:
Women with warm skin tones, tend to look best in yellow based colours – choose earthy hues: mocha, brown, bronze, peach, ivory, deep greens, through to brick reds and warm oranges.
Those with cool skin tones are better suited to blue based colours, so look for jewel tones such as royal blue, emerald green, plumy purples or vibrant pinks.
Of course there is a certain amount of crossover and we’re not suggesting you should avoid a colour you love purely because of your skin tone, but perhaps give slightly different shades a whirl – you might be impressed with the results!

Where to shop

From a fashion perspective At Vida Moda we choose fashion with colours to suit different skin tones so feel free to browse our shop online and if you have a question please email us (address on site) and we’ll be happy to advise on colours that might suit you.

If you are reading this during the summer then it’s likely our summer sale is on. Check it out, we have some beautiful bargains available.


Quality plus size clothing and designer fashion For Women Size 14 – 28

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What is a fashionable body shape and does it matter?

What is a fashionable body shape? This is an interesting question and has different answers in different contexts. A friend recently shared two photographs with us that illustrated this concept perfectly. The question is what makes one body shape more acceptable than another? The ultimate answer is none.

Changing Body Shape

Body shape has been and continues to be “valued” and viewed differently over time and it is also viewed differently in different cultures. Body shape changes through the decades and fashion trends emphasise different parts of the body. Think about Victorian body shapes and fashion styles; think about the shape of women in the 1950’s. Think about the shape of women today. In western society this is accentuated by coverage in the media and by people in positions of media influence promoting one body shape as being more attractive and acceptable than another.

No guesses as to what I’m referring to here. We are in a time where larger people are not viewed as favourably as thinner people. The fashion industry plays and has played an aggressive role in the promotion of “thin” women – anyone remember the “drug addict” look of very thin models made up with shadows under their eyes? Was this really considered to be attractive or was it just media hype?

Health And Body Shape

The government and health bodies also play a part in shaping peoples perceptions about body shape by claiming overweight people are more likely to suffer from health problems. In reality any extremes in body shape can cause health issues. So an emaciated person is just as likely to face serious health issues as a morbidly obese person. Larger people are criticised for their size to a degree that women who aren’t that overweight feel tremendous pressure to conform to an ideological shape that is more difficult to adhere to the older we get.

Consider the following two images (mentioned above) both are marketing images for very different brands. Both are celebrating women’s beauty but they sending very different messages. Someone even suggested that one of the photographs has been adjusted to change the shape of the models. I don’t know whether that is the case or not, you can judge for yourselves. What is clear though is that taste and style is subjective and people will make harsh judgements about body shape which to my way of thinking is a shame.

Body Shape Image for discussion about fashionable body shapes

Normal Body Shape?

Potentially the whole concept of what is a normal body shape is disappearing. The fashion industry doesn’t appear to recognise this. As a whole they largely still aim for a market aged between 16 and 34 and who are a “standard” shape and size. I’ve been to many trade shows where the manufacturers just can’t fathom women being over a size 16.

The reality of the matter is that body shapes and sizes are changing and probably not in a manner that will suit the fashion industry. So far the industry is struggling to recognise this and make clothes that are suitable for different body shapes and sizes. I’ll discuss this further in a follow up post.

Joanna

Vida Moda | Plus Size Clothing For Women With A Curvy Body Shape

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Put a Spring In Your Step and Wardrobe

Spring Fashion

Spring is a time for renewal, refocus and replenish. It’s also perfect for tidying up your wardrobe, organising your clothes for warmer weather and making a list of items you need to buy.

Spring Fashion White Linen Jacket at Vida ModaAs we head towards brighter and warmer weather (fingers crossed) in the UK, we lean towards livening up our clothing choices with colours and lighter fabrics from spring fashion collections. Nothing makes us feel better than we first shed some layers and wear jackets instead of coats. Possibly because they are lighter in weight and less cumbersome. But also because the colours symbolise brighter days, lighter nights and we get to have fun experimenting with them.

Spring Fashion Trends

So what’s on trend in Spring Fashion 2012? Lots of colour! Whether it’s blocks of deep hues or digital floral prints, it seems like the theme for many designers is having fun with every shape and shade. Which is good news when it comes to carving out your own spring fashion style. In terms of accessories, shoe boots are still big this year, the bigger the heels the better. Which is perfect as they suit all heights and shapes teamed up with trousers or long skirts (also still on trend). In terms of bags, it’s back to the 70′s a little with woven bags with macrame style straps.

Spring Fashion 2012 - Digital Floral Print Tunic by Signature at Vida-Moda

Spring Fashion Shopping List

Before making a clothes shopping list, survey your existing Spring/ Summer garments. Keep those which are in good condition, you know fit well and will feel comfortable wearing for another season. Hanging onto skirts, trousers and dresses which fall into these categories is optimal. You can then treat yourself with new jackets or tops and accessories to go with them. It’s important to be honest with yourself about any colours or patterns you’re not comfortable with before buying. Often we fall for an item that is simply lush looking but don’t think about how it will look on.

Spring Fashion 2012 Sales

Once you have it clear in your mind how many of each garment you need, make your list and shop away. There plenty of sale items available. In a few easy steps or clicks you could get yourself a whole new wardrobe with a few additional pieces from spring fashion collections. Vida Moda currently has a spring fashion sale, a few select items at good prices that will help liven up your wardrobe as described above. Check out some of our other fashion tips on this blog!

Joanna

Vida Moda | Designer Fashion and Plus Size Clothing For Women With Curves

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Carole Vorderman Rear of the Year 2011

Does my bum look big in this? – and isn’t it ok if it does?

The title of this post is perhaps a common question, but we do wonder if it is ever uttered out loud! We are sure many of you mentally ask this question, but perhaps only quietly to yourselves. Why? Are you frightened of the answer? or perhaps you don’t wish to be ridiculed by your spouse, family or friends. Well fear not, it is perfectly OK to have a “big bum”, indeed fashion history shows that at points in time a large rear was de rigeur. In Victorian times (1870′s and 1880′s) we had the “bustle” a built up area of cloth at the rear of a dress to accentuate a ladies rear! This combined with rib crushing corsets and a resulting exaggerated bust meant that Victorian Woman while being prim and elegant was also encouraged to massively exaggerate her body shape.

Carole Vorderman Rear of the Year 2011

Carole Vorderman Rear of the Year 2011

In the modern era we have “Rear of the Year”, an award of some 30 years standing that is typically awarded to celebrities who then get to pose themselves and their award winning rear in the sponsors garments. It is awarded to both a male and female each year. The Rear of the Year website makes a very valid point around the way the fashion industry influences the perception of how women perceive the size of their bums and how acceptable that size is. It goes in phases, so one year we will be in “athletic” mode where bums are trim and toned and maybe even masculine, then there is a reaction where the trend moves back towards the more voluptuous derrière.

This explains why Fiona Bruce won the award in 2010 (trim and athletic) and Carole Vorderman (more rounded) won it in 2011, beating Pippa Middleton into second place – well done Carole! The more rounded and full derrière is in fashion at the moment as it was a few years ago when Jennifier Lopez seemed to catch the “rear” limelight. Clover Stroud covered this subject in her well written article “Better from Behind” in the Sunday Times Style Magazine last weekend. Her article was humorous and Clover rightly encourages women to embrace their generous bums and to be proud of them.

Pippa Middleton came in for some commentary at the Royal wedding about how she looked in her dress (very pretty) but dare we say a little ordinary from behind? We can but wonder what the reaction from the commentators would have been if it was Kim Kardashian following Kate Middleton up the steps. We fear that some of the older male commentators would have had to reach for emergency BBC or ITV oxygen supplies while younger colleagues may have been verbally flabbergasted. These days we are lucky that cameras for this type of event are on good solid stands or the picture may have wavered somewhat too!

So on a more serious note ladies, while you may wish to shed an inch or two, be proud of your plus size belle derrière, embrace it, have fun with it, look after it and if you’ve got it flaunt it!

Of course we’d love to hear your opinions, do you have a big bum, are you proud of it? or do you wish it was somewhere else? Can you help us get to the bottom of the issue? :-) Add a comment, share the article and let’s hear other peoples views!

Vida Moda

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